Cookie Policy
Last updated: December 7, 2024
MemSurf (“we”, “us”, “our”) uses cookies and similar technologies on our website and application to provide, protect, and improve the Service. This Cookie Policy explains what cookies are, how we use them, and the choices you have.
1. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites function properly, improve performance, and remember your preferences.
We also use similar technologies such as:
- Local Storage
- Web Beacons
- Pixels
- Analytics SDK equivalents in the app
2. Types of Cookies We Use
A. Strictly Necessary Cookies
These cookies are essential for the website to work. They support:
- Account login
- Security & authentication
- Load balancing
- Session management
You cannot opt out of these because the site cannot function without them.
B. Performance & Analytics Cookies
We use analytics tools (e.g., Amplitude, Firebase, Google Analytics) to understand:
- How users navigate the site
- Which features are most used
- Where performance issues occur
Data collected may include:
- Device info
- Browser type
- Page interactions
- Click paths
We use this data to improve MemSurf.
C. Functionality Cookies
These help remember your preferences, such as:
- Language settings
- UI configurations
- Previously viewed content
D. Marketing & Advertising Cookies
If used, these support:
- Measuring ad performance (Meta Ads, Google Ads)
- Retargeting campaigns
- Attribution tracking
We do not sell personal data to advertisers.
3. How We Use Cookies
Cookies help us:
- Operate and secure the service
- Personalize content
- Measure and improve performance
- Identify bugs
- Understand user behavior
- Run marketing campaigns (with consent where required)
4. Third-Party Cookies
We may allow trusted partners to place cookies, including:
- Amplitude Analytics
- Google Analytics / GA4
- Firebase
- OpenAI / Anthropic (no cookies; but browser tech may load scripts)
- Meta (if running ads)
These third parties may collect data according to their own policies.
5. Cookie Management: Your Choices
Browser Controls
You can block or delete cookies in your browser settings.
Do Not Track
Our site does not currently respond to “Do Not Track” signals.
6. Changes to This Cookie Policy
We may update this policy when needed. Changes will be posted here with a new “Last Updated” date.